This book offers a direct, actionable plan CMOs can use to map out initiatives that are properly sequenced and designed for success?regardless of where their marketing organization is in the process.
The authors pose the following critical questions to marketers: (1) How should modern marketers be thinking about...
The David and Goliath story of ordinary people in El Salvador who rallied together with international allies to prevent a global mining corporation from poisoning the country’s main water source
At a time when countless communities are resisting powerful corporations—from Flint, Michigan, to the Standing...
This quick C++ 20 guide is a condensed code and syntax reference to the popular programming language, fully updated for C++20. It presents the essential C++20 code syntax in a well-organized format that can be used as a handy reference.
This edition covers topics including designated initializers,...
SQL Server 2019 AlwaysOn is intended to be a quick start guide for DBAs who need to
implement high availability and disaster recovery for their SQL Server workloads.
The book begins with a discussion of high availability concepts and methodologies,
before a high-level overview of HA/DR technologies. Then, it’s...
This book addresses 5G network capacity requirements with a new architecture for 5G Optical Backhaul Network. The author first describes the challenges for 5G backhaul network requirements and then the details of an Optical Backhaul Network for 5G. The author describes an architecture, in which small cells deploy as a cluster (i.e.,...
Dive Into Algorithms is a broad introduction to algorithms using the Python Programming Language.
Dive Into Algorithms is a wide-ranging, Pythonic tour of many of the world's most interesting algorithms. With little more than a bit of computer programming experience and basic high-school math,...
Are you brand new to machine learning and Python?Do you want to learn good coding techniques quickly and easily?Then Python Programming is the book for you!Python is one of the best platforms for those new to programming to begin with. The book will introduce you to the basic concepts of Machine Learning, Python programming...
Summary
The best way to learn microservices development is to build something! Bootstrapping Microservices with Docker, Kubernetes, and Terraform guides you from zero through to a complete microservices project, including fast prototyping, development, and deployment. You’ll get your feet wet using...
This book offers a comprehensive view of multimodal composing and literacies in multilingual contexts for ESL and EFL education in United States of America and globally. It illustrates the current state of multimodal composing and literacies, with an emphasis on English learners' language and literacy development.
This open access book presents the scientific views of some fifty experts on how they believe the COVID-19 pandemic is currently affecting society, and how it will continue to do so in the years to come. Using the concept of a “common” (in the sense of common values, common places, common goods, and common sense), they...
This book begins with a broader discussion of cybercrime and attacks targeting ATMs and then focuses on a specific type of cybercrime named “ATM Hacking.” It discusses ATM Hacking from a more full scope of aspects, including technology, modus operandi, law enforcement, socio-economic and geopolitical context, and theory...
