The age of the faceless corporation is over. In the new business era of the twenty first century, great brands and products must evoke a dynamic personality in order to attract passionate customers. Although many organizations hide their personality behind layers of packaged messaging and advertising, social media guru and influencer Rohit...
THE 2nd EDITION of THE PMDR is NOW AVAILABLE: Go to: bit.ly/PMDR2
If you loved the first edition of The Product Manager's Desk Reference - You'll want to get a copy of the 2nd edition. The Product Manager's Desk Reference 2nd Edition greatly expands on the body of knowledge, with new tools,...
Like the previous editions, the fifth edition of this review book has been designed and developed in
order to facilitate the study of French grammar. The book is divided into nine chapters. Each one concentrates
on the basic problem areas of the language: nouns and articles; adjectives and adverbs; prepositions;
numbers, dates, and...
For half a century, more than 40 million students have trusted Schaum's to help them study faster, learn better, and get top grades. Now Schaum's celebrates its 50th birthday with a brand-new...
Unless you manage a hook-and-ladder company, your workday shouldn't be spent putting out fires. Yet leaders often spend most of their time running from crisis to crisis.
In his groundbreaking New York Times bestseller Built to Serve, United Supermarkets CEO Dan Sanders showed how putting profi ts before people...
Practice Makes Perfect helps you put your English vocabulary and grammar skills together!
You may have all the vocabulary down pat and every grammar point nailed--but without the skill of knowing how to put these elements together, communicating in your second language would be nearly impossible. Practice Makes Perfect:...
Is your business prepared for the world of ANYWHERE?
“Companies are beginning to conceive, design, develop, and distribute products and services in profoundly new ways…But how to exploit this new connectivity? Read on.” —From the Foreword by Don Tapscott, bestselling author of Grown Up...
What you read • Where you shop • How you communicate with coworkers, friends, and strangers • Whom you interact with on social networking sites . . . these are just a few of the things that make up the Digital You.
How do you transform yourself from mild-mannered investor to Super Trader? Think clearly. Plan accordingly. Commit completely. In other words, become a trader. And no one is better suited to help you make the transformation than legendary trading educator and author Van K. Tharp.
Create new markets for your innovative offering using the field-proven Maverick Method!
Developing an innovative product that breaks all the rules of the market is the first step to success in today’s economy. Now, how do you get it organizations to purchase it? Selling in a New Market Space reveals the sales...
Push employees to their full potential with “tough love” leadership!
“Provides the tools managers need to take ‘average’ employees and create a culture of accountable, fully engaged people. Managers will learn to recognize their leadership style and understand how they, too, can become Hundred...