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 Engineering Mathematics
John Bird's approach to mathematics, based on numerous worked examples supported by problems, is ideal for students of a wide range of abilities. Theory is kept to a minimum, with the emphasis firmly placed on problem-solving skills, making this a thoroughly practical introduction to the mathematics engineering students need to... | | Connected Marketing
Connected Marketing is a business book about the state of the art in viral, buzz and word-of-mouth marketing. Written by 17 experts working at the cutting edge of viral, buzz and word-of-mouth marketing, Connected Marketing introduces the range of scalable, predictable and measurable solutions for driving business growth by... | | Molecular Pathology (Modules in Life Sciences)
Written by an acknowledged expert in the field, this book is an invaluable introductory guide for students studying chemistry, biochemistry and medicine. Provides a simple description of how aspects of molecular patholgy affect diseases.
It is my pleasure to acknowledge the enthusiasm and expertise
of the chapter authors who ... |
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| | Emergency Planning for Industrial Hazards
Recent events worldwide have again highlighted the need for
effective emergency measures for hazards connected with the
process industries and the large scale storage of dangerous
substances. The Commission of the European Communities, DG
XI, in collaboration with the JRC Ispra Establishment, has
therefore organised the... | | Nuclear Medicine in Pharmaceutical Research
Huge sums of money are invested annually by the pharmaceutical industry into
improved treatments for diseases including cancer, arthritis and AIDS. In the
United Kingdom alone, almost one fifth of all industrial research and development
is performed by the pharmaceutical industry, which in turn puts back more than
one fifth of... |
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