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 Why CRM Doesn't Work: How to Win by Letting Customers Manage the RelationshipCRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expected. Is it possible to make your customers happy and, at the same time, improve ROI? Is there a practical, affordable way to get customers to tell you what they really want?
In Why... |  |  Absolute Beginner's Guide to Microsoft Office OneNote 2003Absolute Beginner's Guide to Microsoft Office OneNote 2003 is a from-scratch reference that helps you get up to speed quickly on this new note taking and management program. The book starts from square one, explaining what OneNote is and why you would want to buy it. The book continues to show you how to type in... |  |  The Frontiers of Project Management ResearchProject management is a field rich in diversity, defined by dynamic change, and filled with adventure. Nowhere is this truth more evident than in the latest offering from the Project Management Institute.
Frontiers of Project Management Research—like all well-designed research studies—begins with a review of the literature... |
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 Learning Java, Second EditionThis new edition of Learning Java has been expanded and updated for Java 2 Standard Edition SDK 1.4. It comprehensively addresses important topics such as web applications, servlets, and XML that are increasingly driving enterprise applications. This edition provides full coverage of all Java 1.4... |  |  Open Source .NET Development : Programming with NAnt, NUnit, NDoc, and MorePerhaps the most revolutionary aspect of the arrival of Microsoft's .NET platform is the standardization of C# and the Common Language Runtime. Now, for the first time, programmers can develop and use open-source projects that are based on a language that is an international standard as well as compatible with both Microsoft and... |  |  Wi-Foo : The Secrets of Wireless Hacking The definitive guide to penetrating and defending wireless networks.
Straight from the field, this is the definitive guide to hacking wireless networks. Authored by world-renowned wireless security auditors, this hands-on, practical guide covers everything you need to attack -- or protect -- any... |
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