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Globalization 2.0: A Roadmap to the Future from Leading Minds
Globalization 2.0: A Roadmap to the Future from Leading Minds

The recent near-collapse of the global financial sector and the resulting economic problems have caused a great deal of re-examining of the fundamental principles of globalization. This book showcases how leading managers perceive the current crises and the future of globalization. It offers trendsetting answers, solutions and a roadmap for the...

The Middle Ages: 500-1450 (The History of Medicine)
The Middle Ages: 500-1450 (The History of Medicine)
During the Middle Ages (ca. 529-1100), the rise of Christianity had a definite effect on the practice of medicine. Pope Gregory (ca. 540-604) stressed the importance of prayer over medicine, and over time that sentiment became pervasive. Each time a person was healed, it was considered a miracle. The church taught that since God sometimes sent...
New Marketing
New Marketing
The New Marketing presents a comprehensively revised blueprint for the marketing process developed by Malcolm McDonald and Hugh Wilson to address second-generation changes brought about by technological development and the associated 'information revolution'. Built around the leading concept of a value exchange with customers, it provides essential...
Africa's Turn? (Boston Review Books)
Africa's Turn? (Boston Review Books)
In the West, Africa’s image seems forever torn between two false extremes: Politically Correct Positive and Stereotypically Negative. Those who promote the first want to persuade us that poverty and bad government are not as bad as they seem in Africa, so a little bit of outside aid and advice can cause rapid change for the better. Those who...
Never Work Harder Than Your Students and Other Principles of Great Teaching
Never Work Harder Than Your Students and Other Principles of Great Teaching
If it ever feels like teaching is just too much hard work, here's a guide that helps you develop a more fluid and automatic way to respond to students and deliver great teaching experiences every time. Using a short set of basic principles and classroom examples that promote reflection, Robyn R. Jackson explains how to develop a master teacher...
The Knockout Workout: 3 Winning Steps to Improve Your Body and Your Life
The Knockout Workout: 3 Winning Steps to Improve Your Body and Your Life

Mia St. John is a world-famous women's boxing champion who has fought professionally for more than a decade. Now, in her first book, she shows readers how to lose weight and work their body into knockout shape using the boxing and martial arts techniques that have worked so well for her. Complete with meal plans, detailed exercise instructions,...

Cyberinfrastructure Technologies and Applications
Cyberinfrastructure Technologies and Applications
Cyberinfrastructure was proposed in a report of the NSF Blue-Ribbon advisory panel in 2003. Cyberinfrastructure will provide a unified environment to access and manage cyber resources, e.g. supercomputers, data archives, software services, scientific instruments and virtual organizations.In this book, the authors review latest research and...
Backyard Ballistics: Build Potato Cannons, Paper Match Rockets, Cincinnati Fire Kites, Tennis Ball Mortars, and More Dynamite Devices
Backyard Ballistics: Build Potato Cannons, Paper Match Rockets, Cincinnati Fire Kites, Tennis Ball Mortars, and More Dynamite Devices
Ordinary folks can construct 13 awesome ballistic devices in their garage or basement workshops using inexpensive household or hardware store materials and this step-by-step guide. Clear instructions, diagrams, and photographs show how to build projects ranging from the simple-a match-powered rocket-to the more complex-a scale-model, table-top...
The Zombie Survival Guide: Complete Protection from the Living Dead
The Zombie Survival Guide: Complete Protection from the Living Dead
The Zombie Survival Guide is your key to survival against the hordes of undead who may be stalking you right now. Fully illustrated and exhaustively comprehensive, this book covers everything you need to know, including how to understand zombie physiology and behavior, the most effective defense tactics and weaponry, ways to...
Geometric Optics: Theory and Design of Astronomical Optical Systems Using Mathematica®
Geometric Optics: Theory and Design of Astronomical Optical Systems Using Mathematica®

This book—unique in the literature—provides readers with the mathematical background needed to design many of the optical combinations that are used in astronomical telescopes and cameras. The results presented in the work were obtained by using a different approach to third-order aberration theory as well as the extensive use of the...

Dreaming Blackness: Black Nationalism and African American Public Opinion
Dreaming Blackness: Black Nationalism and African American Public Opinion

Black Nationalism is one of the oldest and most enduring ideological constructs developed by African Americans to make sense of their social and political worlds. In Dreaming Blackness, Melanye T. Price explores the current understandings of Black Nationalism among African Americans, providing a balanced and critical view of...

Frommer's Eastern Europe (Frommer's Complete)
Frommer's Eastern Europe (Frommer's Complete)
  • Travel to Eastern Europe is booming-international arrivals to Eastern Europe have increased by an average of 3.9 percent each year since 2004
  • Destinations covered in this guide are Bulgaria, the Czech Republic, Croatia, Hungary, Poland, Romania, Moscow & St. Petersburg, Slovakia, Slovenia,and Kaliningrad...
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