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 | | | | Services Marketing: Managing the Service Value Chain
zIn both business and practice, services have become the most discussed goods category.
Today, many services markets are extremely dynamic, for several reasons.
The banking and airlines industries are heavily affected by the movement
towards globalisation, for example. A second group of service industries are
being liberalised,... |
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Database System Concepts
Database System Concepts, 5/e, is intended for a first course in databases at the junior or senior undergraduate, or first-year graduate, level. In addition to basic material for a first course, the text contains advanced material that can be used for course supplements, or as introductory material for an advanced course.
... | | Essential Maple 7
This book provides an accelerated introduction to Maple for scientific programmers who already have experience in other computer languages (such as C, Pascal, or FORTRAN). It gives an overview of the most commonly used constructs and an elementary introduction to Maple programming. The new edition is substantially updated throughout. In... | | Advanced Calculus Demystified
Your INTEGRAL tool for mastering ADVANCED CALCULUS
Interested in going further in calculus but don't where to begin? No problem! With Advanced Calculus Demystified, there's no limit to how much you will learn.
Beginning with an overview of functions of multiple variables and their... |
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Presentation Skills For Managers
This reader-friendly series is must read for all levels of managers
All managers, whether brand-new to their positions or well established in the corporate hierarchy, can use a little brushing-up now and then. The skills-based Briefcase Books Series is filled with ideas and strategies to help managers become more capable,... | | The Manager's Guide to Effective Meetings
Now translated into 11 languages! This reader-friendly, icon-rich series is must reading for all managers at every level
All managers, whether brand new to their positions or well established in the corporate heirarchy, can use a little "brushing up" now and then. The skills-based Briefcase Books series is filled... | | C++ Primer (5th Edition)
Bestselling Programming Tutorial and Reference Completely Rewritten for the New C++11 Standard
Fully updated and recast for the newly released C++11 standard, this authoritative and comprehensive introduction to C++ will help you to learn the language fast, and to use it in modern, highly effective ways.... |
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