There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon,...
Accountability is not a consequence ... it's your competitive advantage!
Early in the Minnesota Twins 2009 exhibition season, Twins manager Ron Gardenhire discovered a note on his desk from Justin Morneau, his star first baseman. It read: "Gardy: I forgot to run sprints after the workouts yesterday; I am...
"This book includes the most up-to-date thinking, tools, models, instruments and case studies necessary to identify, lead, and manage talent within your organization and with a focus on results. It provides it all—from thought leadership to real-world...
Google App Engine is one of the key technologies to emerge in recent years to help you build scalable web applications even if you have limited previous experience. If you are a Java programmer, this book offers you a Java approach to beginning Google App Engine. You will explore the runtime environment, front-end technologies like Google Web...
This is a practical book, where every example is tested and all source code is available with the book. Each chapter ends with work on a sample application using the new things learned. At the end of the book there is a complete, usable Travel Blog application. This book is for web developers who want to develop applications using the Backbase...
Technical Support Essentials is a book about the many facets of technical support. It attempts to provide a wide array of topics to serve as points of improvement, discussion, or simply topics that you might want to learn. The topics range from good work habits to the way technical support groups establish their own style of work....
Knowing how to create domain-specific languages (DSLs) can give you a huge productivity boost. Instead of writing code in a general-purpose programming language, you can first build a custom language tailored to make you efficient in a particular domain.
The key is understanding the common patterns found across language...
The field of space and astronomy is devoted to the study of the heavenly bodies, their behavior, and characteristics. As the oldest natural science, knowledge of astronomy has come from some of the world's greatest scientists, including Copernicus, Galileo, Kepler, Newton, and Einstein. Astronomy experiments are not only historically important,...
In recent years an interest in applying the principles of evolution to the study of culture emerged in the social sciences. Archaeologists and anthropologists reconsidered the role of innovation in particular, and have moved toward characterizing innovation in cultural systems not only as a product but also as an evolutionary process. This...
Assisted-GNSS is an interesting field to work in at present. Demand for accurate location is increasing and new satellites and signals are coming online through the GPS modernization program and the emergence of new GNSSs.
This book is a practical exploration of A-GNSS with particular focus on A-GPS. It provides some theoretical...
A step-by-step guide to creating an actionable marketing plan-fast
A great marketing plan identifies where an organization is, where it wants to be, and how it will get there. Most companies think they already have such a plan-but often they really have only a budget, a sales goal, or an excuse.